She believed she could, so she did ...
After a 20+-year career as a journalist and sub-editor, in 2014, I found myself facing redundancy.
Instead of focusing on the negatives, I saw this as an opportunity to find my brave and, alongside three colleagues, decided to set up my own local newspaper and later my own marketing and design agency.
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Latest from Tracey Sweetland blog
What's in a headline? The answer is everything. When you are trying to entice readers into your blog post, those first few words can make or break the content you have so lovingly slaved over. But when you have spent so long poring over every word of a 3,000 post, the...read more
Taking control and creating an awesome personal brand puts you on the front foot when it comes to establishing yourself as a force to be reckoned with in your chosen field, but how do you go about building a brand that will bring opportunity knocking at your door? The...read more
Nike, Google, Apple, Coca-Cola – mention these names and you are likely to instantly conjure a picture of the brands they represent. In fact brands are so much part of our culture, it is obvious why businesses spend millions on building their...read more
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